|
An Overview of Our Website Design and Development Services:
Website design and development is more involved than just a nice looking website. With an under performance rate of up to 90% you need website designers with sales, marketing and business acumen as well.
B2B follows a systematic approach in designing and developing your commercial website. The procedure B2B adheres to is as follows;
1. Website Design Project Procedure
- Understand the business
- Translate business and marketing strategy online
2. Website Design Guideline
- Marketing Strategy: Landing Page, Marketing Message, Opt-in form, autoresponder
- Online brand and personal brand building
- Online Customer Relationship Management Strategy
- Develop relevant website content for target market(s)
- Webpage optimisation for search engines
- Relevant site design & user friendly interface (navigation)
- Legal requirements; Website accessibility, Privacy Policy
3. Website Promotion
- Online & offline promotion
- Website search engines marketing
- Web based directories
- E-Mail Marketing
- Google Adwords Advertising – optional by recommended
- Links Exchange
4. Website Monitoring and Maintenance
- Customer Feedback
- Website Statistics
- Search Engines Ranking
- Google Adwords Monitoring
- Site Conversion Rate
- Site Maintenance - CMS
- Competitors’ Website monitoring (on-going research)
5. Some Website Content Development Services:
- Online brand development
- Online personal brand development
- Virtual Tours
- Online Databases
- Streaming Flash Audio
- Streaming Flash Video
- Flash eLearning content development
- Flash Presentaions (with or without audio)
- eBrochures
6. Other Website Promotional Services:
- eMail Marketing
- Pay Per Click Advertising (Google Adwords)
- Search Engines Optimisation
- Live Video PodCast
- Audio Podcast
- RSS
- Social Networking
- Blogging
- Social Bookmarking
- Video Sharing
|